
Behind The Frame
How We Designed the Motion Language for a Global Brand Rebrand
When a client rebrands, they don’t just need new colors they need a new way of moving. We document the full process of building a

When a client rebrands, they don’t just need new colors they need a new way of moving. We document the full process of building a

An honest account of a project that pushed every boundary we had tight deadline, three rounds of complete revisions, and a client who didn’t know

We open up the entire production timeline of a recent brand film project from the initial client brief to the final color grade. What went